
WordPress Speed Optimization Service
“Out of the box” WordPress is not configured for speed. Add a bloated theme, a ton of plugins, low budget shared hosting, and not maintaining your site regularly… it’s a recipe for major WordPress performance issues that slow your site down.
Improve Your Page Speed in WordPress
There are lots of potential reasons why your WordPress pages are loading slow. Often it is not one thing, but an accumulation factors. Ignoring performance problems creates productivity issues, negative effects on your SEO efforts and potentially losing clients that won’t wait around for your site to load. Like most things, Ignoring the problem won’t make it go away. Don’t wait until your site is crippled and you are in “crisis mode”.
SEO
For years Google has communicated that web page speed is a ranking factor. Fast sites rank higher in search results.
Lost Customers
Site visitors will not wait around for slow loading web pages. They will leave and not return. First impression counts.

Code Related Issues
Bloated outdated themes, lots of plugins, images not sized and compressed, database cleanup, malware infections and more.

Poor Quailty Hosting
Cheap shared web hosting, outdated version of PHP &MySQL running, outdated hardware, not enough resources all will slow your site down.
Most site owners don’t think about a website as software.
WordPress sites are built with code and a database that can get infected with malware, hacked, have bugs that need patched, need updates all the time, need upgrades and outgrow services.
Once your site is built, there is an ongoing need to keep it updated. Many web design companies don’t always communicate this.
Brand new websites typically don’t have performance issues. Code is fresh, database is optimized, there is not much traffic to the site. Because of this, WordPress designers often don’t include speed optimization services as part of the web development quote.
Over time, existing websites can get bloated as development is done piecemeal, technologies become outdated, servers need upgraded… A website is always a work in progress! Ongoing website maintenance needs to be a priority for every website owner.
Most websites I work on to troubleshoot and improve website speed are due to the website being neglected for a long time.

“Why is my WordPress Site So Slow?”
Open source WordPress.org software is not slow.
It’s what an inexperienced “WordPress website designer” or DIY site owner does (or does not) do to their site that creates problems. Anyone can promote themselves as WordPress designer/developer. But clicking a couple buttons for a 5 min install, importing a demo theme and a bunch of plugins that you may or may not use can create a lot of performance problems.
No one wants a slow website. It’s annoying for you, your users (and Google) when your web pages load painfully slow.
There are lots of reasons why your site may be slow. 20 years of experience working as a WordPress freelancer, with expertise in the technical programming side of development.
WordPress performance optimization will speed up your site by methodically troubleshooting and tuning WordPress to get your slow website to load faster.
Can't I just use a plugin to speed up WordPress?
While there are definitely some very good plugins to help speed up WordPress, a plugin does not analyze your site as a whole to identify the source of why your site is running slow. There are different optimization plugins that target different areas of your site. Hiring a speed optimization expert will be able to troubleshoot the source(s) your web pages loading slowly and then properly install/configure plugins that will actually help your situation.

Optimization Services will make a difference.
If you’re a DIY or have lots of time to learn how to diagnose the actual cause of your website performance problems, great. You need to troubleshoot to diagnose issues, and then figure out how to address the problems to make improvements.
If you found my site, you are probably looking for a WordPress speed optimization expert/professional to fix issues for you. There are many factors that can cause performance problems. I will analyze your website, identify factors causing problems, and fix or make recommendations for changes (if they are out of my control) to help your site load faster.